Episode 4: Getting Into Product Management From A Non-Traditional Background

In this episode of the How to Succeed in Product Management Podcast, marketing professor Jeff Shulman and The Product Management Center advisory board members Red Russak and Soumeya Benghanem welcome Steven Haines (Sequent Learning Networks) and Shaili Guru (Nike) to talk about becoming a product manager coming from a different background. The shift in interest from your educational background or career to becoming a customer-oriented problem solver opens a path to become a great PM. Listen in and join them as they share their minds, experiences, and expertise on what helps aspiring PMs to successfully join this competitive ecosystem.

Learn from some of the best product managers in the world through conversations hosted by The Product Management Center at the University of Washington. In each episode, Jeff Shulman and Red Russak dive into the tools, frameworks, and thought processes that will help drive success in product management.

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