Managers tend to overvalue stock options vs. restricted stock
While stock options became a celebrated form of dot-com compensation during the ’90s high-tech boom, most people today assume they are an equity incentive offered only... Read More
Brand elimination sits well with consumers, if handled with care
Companies frequently eliminate brands. Kodak recently discontinued Kodachrome. Procter & Gamble sold off Folgers, Jif, Noxzema, Crisco and Comet. Shell Oil shuttered Texaco. GE may... Read More
Customer choice of product information yields online sales
Internet marketing—freed from the constraints of print, radio or video clips—means an unrestricted opportunity to inundate the consumer with comprehensive product information… right? Actually, that might not... Read More
Entrepreneurial investors reward preparation over passion
The stereotypical entrepreneur is all about passion—a hyper-extroverted pitchman skilled, above all, in the persuasive arts. But a new study by researchers at the University... Read More
Controversial “short selling” provides important benefit to market
Short sellers—investors who profit when share prices fall—are considered, by many, to be pariahs of the stock market. But new research led by Jonathan Karpoff,... Read More
Ann Schlosser listed among 50 most prolific marketing scholars
Ann Schlosser, an associate professor of marketing at the University of Washington Foster School of Business, has been identified as one of the 50 most... Read More
Hard time: Executives actually do pay dearly for financial fraud
In the wake of Enron and a raft of other major corporate scandals early this decade, a March 2002 Fortune magazine cover voiced the widely... Read More
Palmatier Wins American Marketing Association’s 2008 Maynard Award
Robert Palmatier, assistant professor of marketing and Evert McCabe Faculty Fellow at the Michael G. Foster School of Business, has been selected as the recipient... Read More