Palmatier and Borah collaborate on Marketing Science Institute “Best Paper”
Researchers at the UW Foster School of Business have received the 2018 Robert D. Buzzell Best Paper Award from the Marketing Science Institute (MSI) for... Read More
The Year in Research: Top 10 of 2017
Each year, faculty of the University of Washington Foster School of Business produce influential research that advances academic theory and advises management practice. As we... Read More
Fox Sports and Microsoft tap the social media savvy of Foster undergrads
Americans love to watch sports—football, baseball, soccer, basketball, hockey or all of the above. But how can technology make the fan experience even richer? Fox... Read More
The year in research: top 10 of 2015
Each year, faculty of the University of Washington Foster School of Business produce influential research—on a wide array of topics—that advances academic theory and advises... Read More