TMMBA Week in the Life: Sarah McCaffrey, Day Two

Sarah McCaffrey, TMMBA Student, Class of 2014

As I mentioned in day one’s blog post, I gave a persuasive presentation for Professional Communications yesterday evening. This particular class progresses in a unique format: a comprehensive seminar during immersion week followed by a longer-term self-paced schedule. We developed personal elevator speeches first, snapshots of who we are and what we hope to achieve condensed to the length of an elevator ride. I plan to maintain an up-to-date elevator speech for the rest of my professional career. Knowing exactly what to say in those moments is valuable.

Our most recent exercise was broader in focus, any topic with which we hope to persuade our classmates. Tactful persuasion is more complicated than it looks.